Health Department Launches New Effort to Wean New Yorkers from Sugary Beverages
Subway posters remind riders what goes into a king-size soda
New research shows that consumption fell slightly from 2007 to 2009
The Health Department has launched a new awareness campaign to address the city's obesity epidemic. In the spirit of last year's "Pouring On the Pounds" campaign, it urges New Yorkers to consider what goes into a large serving of sweetened soda. The answer: up to 26 packets of sugar. The campaign comes amid indications that New Yorkers are starting to cut back on the nation's leading source of excess calories. New research shows that that the proportion of New York City adults consuming at least one sugary drink each day fell by about 12% between 2007 and 2009.