1250 Broadway, 27th Floor New York, NY 10001

TWITTER THIS!

If you've ever wanted to tweet or twitter, we've got a seminar for you:

How to (Really) Use Twitter to Advance your PR & Marketing Efforts

Tuesday, May 12, 2009
1:30-3:15 p.m. (ET)

(CDs are also available for purchase)

Join us for just 90 minutes on May 12 for a one-of-a-kind workshop that will show you, your PR team and your organization how to tie Twitter to your business goals. PR News' Twitter Webinar is designed for communications professionals who not only want to become Twitter experts, but a better social media communicator.

WEBINAR OUTLINE

To ensure that your organization is Twitter savvy, PR News has lined up experts to focus on how to:

  • Set up a Twitter account - from branding your Twitter page to creating a profile
  • Create hash tags to create timely buzz for your initiatives
  • Engage with existing and new audiences
  • Use Twitter as a listening tool and learn how and when to respond to tweets
  • Sell your products and services on this platform - without really "selling"
  • Build relationships with the media
  • Get the media to cover your stories by tweeting
  • Monitor what's being said about you and your industry
  • Manage and protect your reputation using Twitter
  • Use Twitter as a research tool for developing new products and services
  • Increase traffic to your Web site and other social media pages using Twitter
  • Educate your stakeholders about issues that matter to your organization
  • Use Twitter to market your events - plus, how to create twitter-centric events
  • Improve your customer service efforts
  • Build a smart network by understanding who to follow and how to attract followers
  • Microblog with impact - how to say it in 140 characters
  • The latest and tested Twitter tools and resources
Register | Full Agenda
FEATURED SPEAKERS

Chris Brown
Managing Editor
"America's Most Wanted"/amw.com

Kelly Cooper
Internet Marketing Manager
Greater Phoenix Convention & Visitors Bureau

Brian Gluckman
Manager, Media Relations
AutoTrader.com (Atlanta)

Esther Steinfeld
PR Director
Blinds.com

Catherine M. Merritt
PR Coordinator
Morton's The Steakhouse

Moderator:
Donald E. Martelli
VP and Director of Digital Communications
MS&L New England


Questions: Contact webinar coordinator, Saun Sayamongkhun at ssayamongkhun@accessintel.com .

Register | Full Agenda

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